How Travel Writers Self-Publish
Ep#14: How to develop your non-fiction title

Ep#14: How to develop your non-fiction title

April 15, 2019

In this 10 minute show travel writer Jay Artale talks about how to create an effective nonfiction title:

  • The difference between a working title and your final title
  • The structure of a nonfiction title
  • How to use the title and subtitle combination to attract your reader
  • The most important element of your book title

Visit the show page for this episode at www.birdsofafeatherpress.com

Jay has designed a free worksheet to be used with this podcast. Worksheet #9 provides examples of different nonfiction title structures, and a template to brainstorm your own book title. You can download it from her website at:

https://www.birdsofafeatherpress.com/write-travel-guide-free-downloads/

 

Ep#13: The 4 Key Elements of Content Marketing for Beginners

Ep#13: The 4 Key Elements of Content Marketing for Beginners

March 30, 2019

In this 10 minute show travel writer Jay Artale introduces beginners to the four key elements of content marketing:

This show provides a generic overview of the four elements you need to plan for in order to develop an effective content marketing plan. This approach works no matter whether you're an author selling a book or product, or a freelancer selling a service. In all cases you can use your Point of View and Audience definition to craft targeted content on platforms that support your brand' authenticity.

  • Overview of the four different elements in a content marketing plan
  • How each of these elements contributes to your plan
  • An effective approach for writing a Point of View you can articulate clearly

Visit the show page for this episode at www.birdsofafeatherpress.com.

Ep#12: A conversation with John Meyer about writing and publishing a Fictional Travel Memoir

Ep#12: A conversation with John Meyer about writing and publishing a Fictional Travel Memoir

March 20, 2019

In this 20 minute show travel writer Jay Artale chats with travel writer John Meyer about writing and publishing a fictional travel memoir:

  • How to get noticed in a non-traditional niche
  • Finding a niche within a niche
  • The need for story arcs in travel memoirs
  • How to approach your story writing process
  • The value and benefit of pre-trip research
  • Overview of book marketing activities that work

Visit the show page for this episode at www.birdsofafeatherpress.com.

John Meyer also appeared in my Author Interview series, and you can read about his writing and self-publishing insights here: https://www.birdsofafeatherpress.com/author-interview-with-fictional-travel-memoirist-john-meyer/

Ep#11: How and Why to Define your Book’s Content Scope

Ep#11: How and Why to Define your Book’s Content Scope

March 10, 2019

In this 10 minute show travel writer Jay Artale covers:

  • How defining your content scope with speed up your travel writing process
  • How to use your descriptive statement and target audience profile to define your content scope
  • An example of using a descriptive statement to define what's in and out of scope
  • A case study of how I defined my travel guide's content scope

Visit the show page for this episode at www.birdsofafeatherpress.com.

Jay has designed a free worksheet to be used with this podcast. Worksheet #8 provides an example of a Content Scope example and a template to write your own Content Scope. You can download it from her website at:

https://www.birdsofafeatherpress.com/write-travel-guide-free-downloads/

Ep#10: The Benefits of using Scrivener for Non-Fiction AND Fiction

Ep#10: The Benefits of using Scrivener for Non-Fiction AND Fiction

February 28, 2019

In this 10 minute show travel writer Jay Artale is joined by fiction author David Penny for a chat about how each of them uses writing tools differently. Listen to how Scrivener is versatile for fiction and non-fiction authors alike:

  • What's the difference between a Plotter or a Pantser?
  • How both authors use Scrivener's Index Cards for plotting, and the potential for using Scrivener's sister, Scapple.
  • Writing in small chunks in Scrivener rather than a huge manuscript in Word.
  • Using Scrivener on your IOS device and synching your version with Dropbox.
  • Scrivener as a "Rock Solid" way to ensure you don't lose your work.
  • Scrivener's alignment with Vellum (for self-publishing ebooks and print)

Visit the show page for this episode at www.birdsofafeatherpress.com.

 

Ep#9: How to Identify your Target Audience to focus your writing

Ep#9: How to Identify your Target Audience to focus your writing

February 20, 2019

In this 20 minute show travel writer Jay Artale covers:

  • How defining your audience and objective will streamline your writing
  • A Step by Step approach for identifying your Target Audience
  • A Target Audience case study as an example
  • How and why to establish an objective for your nonfiction book
  • A case study of how I defined my book's objective
  • What is a descriptive statement and how to write one
  • How and why a descriptive statement will help you
  • How using today's topics will keep your writing on track

Visit the show page for this episode at www.birdsofafeatherpress.com.

Jay has designed a set of free worksheets to be used in conjunction with this podcast. Her Worksheet #6: walks you through the process of defining your Target Audience; Worksheet #7 will help you create Your Descriptive Statement; and Worksheet #8  helps you to define your Content Scope. You can download it for free on her website at:

https://www.birdsofafeatherpress.com/write-travel-guide-free-downloads/

Ep#8: How to Research your Travel Book idea using Amazon

Ep#8: How to Research your Travel Book idea using Amazon

February 10, 2019

In this 20 minute show travel writer Jay Artale covers:

  • How to use Amazon to find travel books your competing against.
  • How to use the prompts provided to help you with your research.
  • An easy Step-by-Step approach for researching your competition.
  • Discover what research elements you should really focus on.
  • Find out how competitive research can help you when you're self-publishing a book.

Visit the show page for this episode at www.birdsofafeatherpress.com.

Jay has designed a set of free worksheets to be used in conjunction with this podcast. Her Worksheet #3 is a reference sheet for defining your Angle and Theme, and Worksheet #5 is Research your Competition using Amazon. You can download it for free on her website at:

https://www.birdsofafeatherpress.com/write-travel-guide-free-downloads/

Ep#7: How to reach more readers with your travel blog content

Ep#7: How to reach more readers with your travel blog content

January 30, 2019

In this 10 minute show travel writer Jay Artale covers:

  • The different ways savvy travel bloggers make the most of their travel expertise.
  • Examples of travel bloggers who use podcasts, vlogs, magazines, apps, ecourses and coaching to broadcast their subject matter expertise.
  • The most efficient and effective way to leverage your travel blog articles to reach a broader audience.
  • The benefits of creating and distributing PDF downloads.
  • Using travel guides to build your audience and showcase your travel knowledge and expertise. 

Visit the show page for this episode at www.birdsofafeatherpress.com.

Ep#6: How to Brainstorm a viable Travel Guide idea

Ep#6: How to Brainstorm a viable Travel Guide idea

January 20, 2019

In this 20 minute show travel writer Jay Artale covers:

  • How to turn a generic book idea into a viable travel guide by defining a theme and angle.
  • The definition of a theme.
  • The definition of an angle.
  • What 7 questions you need to answer to define the scope of your travel guide.
  • How to assess your passion for a topic.
  • What Brainstorming techniques you can use to generate your ideas.
  • What Evaluation techniques you can use to assess your ideas.
  • Brainstorming prompts to get your creative juices flowing.

Visit the show page for this episode at www.birdsofafeatherpress.com.

Jay has designed a set of free worksheets to be used in conjunction with this podcast. Her Worksheet #3 is a reference sheet for defining your Angle and Theme, and Worksheet #4 is a Brainstorming Toolkit. You can download these for free on her website at:

https://www.birdsofafeatherpress.com/write-travel-guide-free-downloads/

 

Ep#5: What Travel Guide Category should you write in?

Ep#5: What Travel Guide Category should you write in?

January 10, 2019

In this 20 minute show travel writer Jay Artale covers:

  • An overview of traditional travel guide publishers and how they approach their travel guide topics.
  • An introduction to the major travel guide categories: Destination, Side Trip, Special Interest, Event Specific, Journey, Culinary, and Advice Travel Guides.
  • A look at the key considerations for writing each type of travel guide.

Visit the show page for this episode at www.birdsofafeatherpress.com.

I've also written a collection of articles that delves into more detail about each travel guide categories, which provides examples of published books.